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Doing our bit for EACH

Posted by Steve Read on August 17, 2011

Quite how it came to be, I’m unsure, but I think it was one of those networking connections where someone spoke to someone who spoke to someone else and we ended up volunteering to provide some training to Stable Trading – the retail division of East Anglia’s Children’s Hospices (EACH).  So on Tuesday this week, Paul Reid (our finance training expert) and I went along to EACH’s Education Centre located at the back of their hospice in Milton.


The world of charity retailers is an interesting one. The great and the good donate their cast-offs, and the teams of volunteers (with smiles on their faces), turn them into cash.  The great and the good are also their customers, and the art of the EACH retailer, is remembering that the true beneficiaries are the children and the families of the children in the hospices - not the customer looking for a charity bargain!  Our mission was to help them lead motivated teams to increase sales revenue, and the 11 EACH store managers came up with some great ideas to help build on what is already a strong contribution to the charity’s finances.

We went to EACH feeling good that we were making a positive contribution.  We still do, but we left feeling a little more humble.

Why not donate to EACH here: http://www.each.org.uk/donate and subscribe to our blog.

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